This tip is so simple yet so powerful and will seem silly at first, yet in my last 3 experiences at bars in the DC area, this small step was not in their process, and it leaves the patron with an empty feeling as they leave the bar.
What’s the tip you ask? Say “thank you” or “thank you for your business” as the patron is getting up to leave, or at least as you deliver the final credit card slip for signature.
It lets people know that you and the establishment value their business. If you couple this “thank you” process with a handshake when someone initially sits down, you are setting up a level of customer service that is higher than most establishments, and that will drive repeat business.
Even if you work in a high turn establishment like an airport bar this can still matter. I can walk into several major airports and know exactly what kind of service to expect based on prior experiences, and that is what drives my decision on where to go the next time. Also, there is a large portion of travellers that make the same flights for business. Giving great service and letting them know you care during an initial visit, can mean years of repeat and referral business. At the end of the day implement this tip and you will make more money!
Let us know your thoughts in the comments section.